Enables the rapid delivery of consumer insights on a wide range of topics, from brands and products to social phenomena and trends. It is based on the YOTTA online research community.
Allows for conducting online ethnographic research, aiding in a detailed understanding of the specific characteristics of selected consumer groups, their motivations, attitudes, and history with a particular category or brand.
Is used for analyzing user-generated content on the internet. It answers questions about how much, where, how, and what internet users write about a brand, its competitors, or a specific topic.